Archive for November, 2006

25
Nov

ApxAlarm generates accounts and emotions

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PROVO, Utah–”Who are these guys?” If you hear that question in a conversation about home security, the guys in question will likely be ApxAlarm. A new player in the market, ApxAlarm is generating a lot of accounts and a lot of attention this year.
This summer, ApxAlarm executives say they sold 90,000 accounts, putting them, […]

01
Nov

Apx Alarm Executive Team

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Todd Pederson, president and CEO, and Keith Nelleson, executive vice president and chief financial officer, are childhood friends from Idaho who both went to Brigham Young University. Pederson founded APX Marketing in 1992. Nelleson joined Pederson at Apx in 1996 after graduate school and working Deloitte & Touche for a few years. In 1999, they […]